Gimlet Media is a digital media company and podcast network, focused on producing high quality narrative podcasts.
Gimlet Media was born from the popular podcast StartUp, hosted by former This American Life and Planet Money producer, Alex Blumberg. His goal was to start a new podcast network company that would seize on the opportunity presented by the rise in popularity of podcasts. As they began to mature it was clear they needed a team to provide clear leadership on their website and digital presence.
Growth of the Gimlet Media Network
A Place for Everything
With branding guidelines in place and a new architecture, we then set about designing the interface for both the desktop and mobile views of the site. The goal was to create a simple presentation of information that didn’t require the client investing in a lot of new visual content to be created from scratch.
Social. Sharable. Memorable.
Membership Has Its Benefits
One of these releases included the launch of Gimlet’s membership program. Designing for an experience that was simple but compelling, we worked with Gimlet’s team to identify messaging and content for the landing pages and refining the rewards offered to paying members.
Building on the integration of Memberful with Wordpress we were able to design, build and launch a highly-successful membership program for Gimlet in a matter of weeks.
“Design Commission is easy to work with, responsive, and very professional. They put in long hours on the week of our product launch, and we could tell they really cared. They are also flexible, which is helpful for startups like ours, where new things come up sometimes unpredictably and with immediate deadlines.”
Matt Lieber, Co-Founder, Gimlet Media